Brand identity and launch content for startups
You need a brand before launch, not after. Describe your startup in the Brand chat in Melon Cut Design and get a logo, colours, fonts and guidelines; publish them with Melon Cut Guidelines; then make the launch posts, stories and videos in the same look.
- live preview tabs in the Brand chat
- 5
- credits per Brand chat turn
- 5
- launch items in one plan
- 30
Sounds familiar?
- No brand yet, and a launch date coming
- A logo made in a hurry, with no rules for using it
- Investors, press and partners all asking for the logo
- A product that changes faster than the pitch deck
What you can make
- A logo, colour palette and Google Fonts pairing from a two-line description of the product
- A founder's logo sketch traced and redrawn as a clean mark
- A launch-week plan: an announcement post, three feature posts, a story and a vertical teaser
- A press kit at your guidelines link, with logo downloads in PNG and PDF
- A landscape hero picture for the website in the new brand colours
How startups use Melon Cut
Describe the business
In the Brand chat, say what you do, for whom and how you want to come across, and watch the logo, colours, fonts and guidelines appear in the live preview.
Refine and publish
Ask for changes, work through the things to fix and the suggestions, then pick the brand's address and publish.
Launch
Name your new brand's @username in an image or video chat and make the launch content in the same look.
From description to identity
The Brand chat creates a logo, colours, fonts and guidelines from a description of your business, or works on a brand you already have. It shows the result in live preview tabs - Guidelines, Overview, Foundation, Assets and Systems - lists things to fix and suggestions, and can undo the last change. Each turn uses 5 credits.
A press kit that stays current
Published guidelines are your press kit: logos to download in the format a journalist or partner needs, colour codes to copy, and your mission and story to quote. When you update the brand, the link updates with it.
Room to grow
When the product grows into a family, add sub-brands under the parent. When you rebrand, publish the new identity and keep the old one as an earlier identity on the History timeline.
The features they use most
- On-brand content AI brand identity generator Logo, colours, fonts and guidelines from a description.
- Brand guidelines Brand guidelines website Logos, colours, fonts and rules at meloncut.com/yourbrand.
- Brand guidelines Logo download Original logo files, or converted PNG, JPEG, PDF, WebP and GIF.
- Brand guidelines Brand foundation 16 kinds of foundation, with notes and per-market versions.
- Social media Social media post generator Feed posts at 1080 × 1350, made inside the safe area.
Can AI create our brand identity?
Yes. Describe your business in the Brand chat in Melon Cut Design and it creates a logo, colours, fonts and guidelines that you refine before publishing.
What happens when we rebrand?
Publish the new look as the brand's new identity and keep the old one as an earlier identity. The History page lists both, and the old page points to the current one.
Is there a free plan?
Melon Cut Guidelines has a Free plan for private guidelines, for up to 10 brands. Melon Cut Design, where the Brand chat is, needs a paid plan; see the pricing page.
People also ask
- Brand guidelines Can AI create a brand identity? Yes. AI can turn a description of a business into a starting brand identity: a logo, a colour palette, fonts and written guidelines. It is fast and useful for exploring directions, but you still decide what fits - review the logo closely, check that the name and mark are free to use, and refine it until it feels like yours.
- Brand guidelines How do I create brand guidelines? To create brand guidelines, gather your final logo files, colours and fonts; record exact colour codes; write short rules for how each is used; define your mission, values and voice; then publish everything in one place people can reach. Start with what people ask for most - logos and colours - and add detail over time.
- Brand guidelines What is a brand foundation (mission, vision and values)? A brand foundation is the written core of a brand: why it exists, where it is going and what it stands for. It usually includes the mission (what you do and for whom), the vision (the future you are working towards) and the values (how you behave), plus the audience, positioning and brand promise. Logos, campaigns and messages should all follow from it.
Make this week's content today
From a brand identity to launch content, in one place.